According to TechSci Research report “Network as a Service (NaaS) Market – India Industry Size, Share, Trends, Opportunity and Forecast, 2019–2029,” The India Network as a Service (NaaS) Market is poised for robust growth from 2025 to 2029 driven by factors such as increasing network complexity, low bandwidth concerns, and heightened government prioritization. The proliferation of smart devices has accelerated technological innovation, with a growing trend towards cloud-managed network services. Government initiatives investing in 5G services and digital transformation in rural India are anticipated to significantly boost NaaS demand. Additionally, corporate uptake of cloud and digital solutions will further propel market growth during the forecast period.
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NaaS contributes to cost reduction across IT operations, infrastructure, maintenance, and hardware/software expenses. Service providers deliver expertise that enhances business operations, supporting seamless experiences. Moreover, the rise in smartphone users and demand for high bandwidth are pivotal drivers for India's NaaS market. As India's data center sector expands amid digitization, it is becoming a hub for advanced cloud computing technologies like AI and machine learning. The increasing adoption of big data, IoT, and cloud-based solutions is expected to sustain market expansion through 2028, supported by government policies classifying data centers as critical infrastructure.
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The COVID-19 pandemic accelerated digital transformation, prompting enterprises to reassess their network setups. NaaS adoption in the Indian market surged due to its cost-efficiency and scalability benefits. The pandemic underscored the need for resilient network frameworks across various sectors, further driving NaaS deployment to streamline operations.
The India NaaS market is segmented by type (WAN-as-a-service, LAN-as-a-service), service (Bandwidth on Demand, WAN, VPN), and end-user industries (IT & telecom, BFSI, healthcare, retail & e-commerce, others). Bandwidth on Demand (BoD) emerged as a key growth segment in 2022, catering to diverse industry applications such as manufacturing and healthcare, ensuring uninterrupted network performance during peak usage.
Among NaaS types, WAN-as-a-service is projected to dominate, offering cloud-based WAN solutions that replace traditional hardware-dependent networks. This model supports rapid deployment, enhances user productivity, and reduces operational costs, particularly suited for medium to large enterprises.
In terms of end-user industries, IT & telecom is expected to lead, driven by increasing cloud adoption and infrastructure demands. Robust network infrastructure in IT and telecom sectors facilitates digital inclusion by delivering fast, affordable network services. NaaS solutions are integral to 5G network development, further bolstering adoption in the telecom industry.
Overall, the India NaaS market is poised for significant growth, propelled by technological advancements, government initiatives, and increasing digitalization across various sectors.
Key market players in the India network as a service (NaaS) market include:
- Wipro private Limited
- Verizon Communications India Private Limited
- Cisco Systems India Private Limited
- NEC Corporation India Private Limited
- Oracle Corporation
- Akamai Technologies India Pvt Ltd.
- Tata Communications Limited
- Palo Alto Networks (India) Pvt. Ltd.
- Cloudflare India Private Limited
- Amdocs Development Centre India Llp
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“West, being the largest residing populated region holds the largest market share of data centers, benefiting from the presence of a landing station, submarine cable connectivity in the India network as a service (NaaS) market. The introduction of 5G networks and cloud services will strengthen the region's digital economy and increase demand for high-bandwidth networking infrastructure. For instance, in February 2023, Bank of Maharashtra (BOM) announced the launch of its own private cloud platform as part of its high-performance cloud capabilities for digital infrastructure and hosting applications of the bank in India. In addition, the huge volume of internet traffic and the presence of several cloud services providers are further attributing to the market growth. Major corporations such as Amazon Web Services, Adani Group, Oracle, Reliance Industries-Microsoft, Yotta Infrastructure, and Blackstone's Lumina CloudInfra are building data centers in major cities, including Mumbai and Chennai as a result of investments from colocation providers. In addition, an important factor in the expansion of the India network as a service (NaaS) market has been the introduction of the cybersecurity-related data localization law, which mandates operators and enhances Network as a Service (NaaS) in the country.,” said Mr. Karan Chechi, Research Director with TechSci Research, a research-based global management consulting firm.
India Network as a Service (NaaS) Market by Type (WAN-as-a-service, LAN-as-a-service), By Service (Bandwidth on Demand (BoD), Wide Area Network (WAN), Virtual Private Network (VPN)), By End User Industry (IT & Telecom, BFSI, Healthcare, Retail & E-Commerce, Others (Government, Education etc.)), By Region, Competition, Forecast & Opportunities, 2028 has evaluated the future growth potential of the India network as a service (NaaS) market and provides statistics & information on market size, structure, and future market growth. The report's goal is to give current market knowledge and assist decision makers in making informed investment decisions. Furthermore, the study identifies and analyzes emerging trends, as well as key drivers, challenges, and opportunities in the India network as a service (NaaS) market.
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