In the current time, WhatsApp has explored a lot in many areas other than its basic messaging feature. WhatsApp commerce has been a game-changer in the arena of online business i.e. e-commerce. WhatsApp is available as another channel for marketing.
Now, you can sell your product or service as a business on the WhatsApp platform by opening a WhatsApp store, offering your products and services with description and pricing.
In this Article, we are highlighting the insights of WhatsApp store. Let us start with knowing what WhatsApp Store is.
What is WhatsApp Store?
WhatsApp Store is a solution developed by WhatsApp to allow businesses to sell their products and services on the messaging platform. This involves allowing the business to set up WhatsApp catalogue on WhatsApp Business with details, including prices, an add-to-cart function, and a way to accept payments for the orders placed via smart integrations using a WhatsApp Business API solution.
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Why You Need a WhatsApp Store?
It’s a million dollars question for businesses planning to or having online businesses and going for WhatsApp commerce, must have a WhatsApp store. These are convincing proofs showing the potential of WhatsApp store.
The genuine reasons for the same are as per given below:
An average person hangs around 18.6 hours per month on WhatsApp.
A total of 50 million businesses are using WhatsApp business app.
Open Rate of WhatsApp business app is 99%.
Rate of customer’s reply messages is 40% for WhatsApp.
Every day almost 100 billion messages are shared on WhatsApp.
Key Benefits of WhatsApp Store
Let’s refer here the key benefits of setting up a WhatsApp Shop:
